The operations platform for modern commerce

One platform for
every moving part
of your operation.

Sell Trax unifies logistics, inventory, supply chain, and analytics — so the warehouse, the dispatcher, your team in the field, and the customer are all looking at the same source of truth. Built for SMBs shipping locally across the US, Mexico, and Latin America.

1-week free trial · no credit card required
LogisticsRouting, dispatch, live tracking, proof of delivery.
InventoryMulti-location stock, transfers, cycle counts.
Supply chainPOs, suppliers, lead-time, customs visibility.
AnalyticsReal-time dashboards across every surface.
NETWORK · LIVE
9 hubs · 24 routes · 3 active
← drag to rotate
See it for
Operations · command center

One screen. Every move, every asset, every location.

A live workspace your operations team keeps open all day. See who on your team has it, where they are, and what's next — with stakeholders notified at every step. Built for local routes inside your city, with the headroom to handle the occasional out-of-town run.

app.sell-trax.com / dispatch
LIVE

6 today

6
SHP-284111:40
Northgate DC → Bronx
218 Bedford Ave
on route→ JM
SHP-284212:00
Maya Okafor
Lenox Hill, Rm 412
in prep
SHP-284312:30
Stripe NYC
92 Greene St, SoHo
new
SHP-284413:00
Atlas Hardware
Plaza Hotel · Suite 1204
in prep
SHP-284513:15
Jamie Park
1100 Amsterdam Ave
new
SHP-284614:00
Williamsburg outlet
510 Kent Ave
on route→ SR
3 routes
NEXT ETA12m
QUEUE2

Field team

3 active
JM
Javier M.
transit van · 4 active · 11 done
route
SR
Sofía R.
box truck · 2 active · 9 done
route
MC
Marco C.
cargo van · 0 active · 7 done
break
AT
Andrea T.
sprinter · 3 active · 5 done
route
Selected · SHP-2841
Northgate DC → Bronx
14 cartons · 312 lbs · pallet jack req.
shipments routed across your team todayreal-time tracking of your people in the fieldauto-dispatch + manual overridecustomer SMS + branded trackerCSV / XLSX bulk importpolygon delivery zonesexception workflowsAPI + webhooksshipments routed across your team todayreal-time tracking of your people in the fieldauto-dispatch + manual overridecustomer SMS + branded trackerCSV / XLSX bulk importpolygon delivery zonesexception workflowsAPI + webhooks
Platform

Logistics, inventory, supply chain, analytics — one stack.

Stop stitching together five point tools. Sell Trax is the operations layer your business runs on, end to end.

Live work queue

Auto-prioritized work board.

Every shipment, every job, every transfer — sorted by promise time, dependency, and capacity. Your team sees what to do next, not what was clicked first.

11:40Northgate DC → Bronxroute
12:00Maya Okaforprep
12:30Stripe NYCnew
Live network map

See every asset, every second.

Vehicles, crews, containers, pallets. Route arcs and asset pings render in real time so ops spots trouble before customers ever do.

Inventory

Stock you can trust.

Every bin, every location. Cycle counts, transfers, and variance tracking baked in.

PREP
80%
QC
65%
PACK
40%
STAGE
20%
Exceptions

Issues that resolve themselves.

Failed dropoffs, ID checks, no-answer doors — all automated.

Loading-dock window missed — SHP-2843OPEN

Driver arrived at 12:42, dock booked through 1:00. Auto-rebook attempt available.

Analytics

Margins, in real time.

Cost per move, throughput, OTIF, exception rate, asset utilization. The numbers your CFO asks for — on Tuesday morning.

30D+24.8%
CSV / XLSX import

Migrate a day of orders in eight seconds.

Drop a sheet, we map the columns. Watch it parse below.

orders.csv
6 rows · 0.4 KB
parsing → 0%
#customer · addressnotestatus
Network design

Map your service area, set the rules.

Polygon territories, time windows, capacity caps, per-zone surcharges. Supply-chain rules in plain language — edit live, changes propagate everywhere.

Customer & partner side

A tracker every stakeholder will actually open.

Branded as you. SMS-first or shareable link. Live status, ETA, asset location, proof of completion. The end of "any update?" emails — for customers, vendors, and partners alike.

CSAT
Higher
Customers who can self-serve a status stop calling.
"WISMO" tickets
Fewer
"Where is my order?" inbound goes down when the answer is one tap away.
9:41●●●●100%
WAREHOUSE
RIVERSIDE PARK
DESTINATION
JM
Javier M.
your team · cargo van
ETA
12m
SHP-2841
On route
PlacedIn prepOn routeDelivered
One platform · three surfaces

Web for ops. Mobile for the field. Tracker for everyone else.

Talk to our team, land in the dashboard. Hand your team the iOS or Android app. Send customers, vendors, or partners a tracker link — same data, same brand, every surface.

Dashboard · web

The dispatch command center. Open in any browser at app.sell-trax.com.

→ for owners + dispatchersOpen dashboard

Field · iOS + Android Coming soon

Native apps with offline routing, barcode + photo capture, signature, and one-tap exception logging. We're building these next — the web dashboard already has every workflow ready to talk to them.

→ for your field team — drivers, technicians, warehouse staff

Customer tracker

No download. SMS link opens a branded live tracker on any phone.

→ for end recipients
Pricing · three tiers

Start where you are. Unlock as you grow.

Three tiers, each one adding more of the platform on top of the last. 1-week free trial on every tier. Final pricing landing soon — sign up to lock in early-access rates.

Essentials
TBD / mo

The core of Sell Trax — dispatch, tracking, and the customer-facing tracker. Right-sized for a single team running local routes.

  • Live dispatch board + map
  • Real-time tracking of your field team
  • Branded customer tracker link
  • Proof of delivery · photo + signature
  • CSV / XLSX import · 1 location
Start 1-week trial
Scale
TBD / mo

Everything in Operations, plus the integrations, controls, and analytics that come with running across cities or borders.

  • Everything in Operations, plus:
  • API + webhooks · unlimited
  • EDI / supplier integrations
  • SSO + role-based access + audit log
  • Custom dashboards + scheduled exports
  • Cross-border + multi-currency
Start 1-week trial
Ready when you are

Skip the sales call.
Open the dashboard you saw above.

The product is the demo. Sign up, drop in your locations and products, and you're looking at the same dispatch board, mobile app, and tracker that runs real operations — wired to your data, not a sandbox.

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